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COURSE OFFERED

 

MBA Curriculum

 

1. The  MBA is a Full-time Two Year Programme with  Four Semesters.

2.Eligibility for admission into the MBA Programme is a graduation degree with 50%  ofmarks or equivalent CGPA  in  case of OC category and 45% of marks or equivalent CGPA  in  case of  BC and SC categories. Aggregate marks in 3 year degree examinations.

3. The admission process is governed by the AP State Council of Higher Education(APSCHE) through the AP ICET. For the candidates seeking admission under category B, qualifying in the       ICET Exam is not mandatory.

4.The Courses/ Papers in four semesters are divided into Core and Electives.  Each semester contains seven papers. In first two semesters only Core papers are offered. In the third and fourth semesters Elective courses are offered along with the Core Courses/Papers. The Electives are also called Specialization areas. The Dual Specialization system is adopted in which each student has to opttwoelectives.

The Department offers Threeelectives/ specializations

A.   Financial Management

         B.    Marketing Management

    C.   Human Resource Management   

5.      Each paper carries 100 marks out of which 40 marks are internal and 60 marks are external.The pass mark in each paper is 40(Aggregate pass mark in internal and external exams is 40) .

6.      One Internal Theory Examination will be conducted in every paper for 40 Marks. This will be reduced to 20.  In addition, TenMarks are awarded for  Online Exam. 5 Marks are awarded for SEMINAR presentation and 5 Marks are awarded for Attendance. There is no minimum pass mark for internal  Exams.

7.       Students shall put in attendance to the College for not less than 75% of the  total number of working days. Condonation of shortage of attendance may be granted on medical grounds between  60 and 75%

8.      Summer Project Work: Every student has to do a project work during the first year summer i.e. after the completion of second semester in an industrial organization by choosing a relevant topic in one of the chosen electives, for 4 to 6 weeks. The industrial organization can be a manufacturing company or a service organization like banks, insurance companies, transport companies, telecom companies, organized retail stores and so on.,which was established 5years before by that time.

Every student, under the direction of  a faculty guide and industry guide, has to develop a project report on the work done and submit to the Department at the end of 3rdsemester. The  project report will be evaluated for 100 marks in which 25 are internal and 75 are external. The internal marks will be awarded by the Department Committee basing on the PowerPoint presentation of the student on his work. The Department Committee shall consist of all the faculty members.

The External marks will be awarded by the Examiners Committee comprising the Department Head, One Senior Faculty Member and One External Examiner having 10 years of experience preferably Ph.D degree from  an Autonomous College MBA Dept or a Senior Faculty Member from the Parent University  or any other University.

9. Viva Voce: At the end of Fourth Semester Examinations, a Comprehensive Viva Voce        Examination will be conducted  on the project work executed by the student and also on            the overall subject knowledge  of the student for 100 marks.

 The Viva will be conducted by the Examiners Committee as mentioned above.

10.  Industrial Visits: As part  of  the curriculum, the MBA Students have to be taken to  4 to 6  Industrial Establishments located within the State of Andhra Pradesh during II ,III and IV Semester period. Every Student has to submit a brief report on the Industrial visits .

11.  Local Business Studies :  As a co-curricular activity, the MBA Students have to conduct a detailed study on local business establishments like Grocery Shops, Cloth Showrooms, Electronic Shops, Micro and Small Firms, Commercial Banks, Road Transports Corporations, Retail Stores, Aqua Firms etc.,

A Group of 10 Students can take up one study and submit  a report in 15-20 pages during the 3rd Semester.

Scheme of Evaluation

12. Blue Print for Internal Examinations

v  DIRECT ASSESSMENT (20M)                                             Time –2 Hrs

a. Test Exam – 40M

(Half of the secured marks will be considered)

         Short notes 4 out of 6 –4x3                        = 12 Marks

         Essay Questions  4 either or  choice –4x7  = 28Marks

 

20 Marks

v  INDIRECT ASSESSMENT (10M)                                                 Time -1 Hr

b. Multiple Choice Test (Online) – 20M

      (Half of the secured marks will be considered)

                                                                     = 10Marks

 

·         Co-curricular Activities                          =5 Marks

(Seminars, G.D’s, Business Quiz etc...)

 

·         Class Room Attendance and Performance   =5 Marks

(  (above 90%-5M,80-90%-4M,75-80%-3M,65-70%-2M)

20 Marks

Total

40    40 Marks

13. Blue Print For External Semester - End Examinations

       Max. Marks:60                                                                                   Time: 3 hrs.

 

S.No

Type of question

No. of

Questions  to be given

 

No. of

Questions

to be written

Marks allotted

to each question

Total

marks

1

Section – A

Short Answer

question

 

8

5

3

15

2

Section – B

Essay Question

 

5+5 (either or choice)

5( One from each Unit)

7

35

3

Section-C

Case Study

 

1

1

10

10

TOTAL

 

 

 

60

          Section – A: Short Answer Questions  5 out of  8          5 x 3M  =  15Marks

         Section – B: Essay Questions 5, either or choice            5 x 7M =  35 Marks

         Section - C  Case study                                                   1 x 10   = 10 Marks

Total Marks                                                                                   =   60 Marks

 

·         One question compulsory from each unit.

Note:   The Question paper will be set by the External Paper Setters of other Autonomous Colleges and the valuation of the answer scripts will be done by the External Faculty at the end of each semester. 

 

Result and Credit Points

 

Results:

          Grading system is followed in  awarding marks. The performance of the students is evaluated   on  a ten point grading scale with seven letter grades i.e., O, A+, A, B+, B, C, P, and F. A candidate shall be declared to have passed in any paper if he /she secures not less than ‘P’ grade in theory and not less than ‘C’ grade in the Project and Viva Voce.

Letter Grades and Grade Points:

S. No

Range of Marks (%)

Grade

Grade Points

Description

01

90 – 100

       O

10

O (Outstanding)

02

80 – 89.99

A+

9

A+ (Excellent)

03

70 – 79.99

       A

8

A(Very Good)

04

60 – 69.99

B+

7

B+ (Good)

05

55 – 59.99

       B

6

B (Above Average)

06

50 – 54.99

       C

5

  C (Average)

07

40- 49.99

       P

4

P(Pass)

08

0 – 39.99

       F

0

   F (Fail)

 

 

Ab

0

   Absent

Definitions of Key words:

Ø  Credit Point: It is the product of grade point and number of credits for a course.

Ø  Credit: A unit by which the course work is measured. It determines the number of hours of instructions required per week. One credit is equivalent to one hour of teaching. 

Ø  Grade Point: It is a numerical weight allotted to each letter grade on a 10 point scale.

Ø  Letter Grade: It is an index of the performance of students in the said course. Grades are    

denoted by letters O, A+, A, B+, B, C, P and F.

Ø  Semester:  Each semester consists of 12-15 weeks of academic work equivalent to 60 actual teaching days.

Ø  Semester Grade Point Average(SGPA) : It is a measure of performance of work done in a semester. It is the ratio of total credit points secured by a student in a semester and the total course credits taken during that semester.

Ø  Cumulative Grade Point Average(CGPA): It is a measure of overall cumulative performance of a student in all semesters. The CGPA is the ratio of total credit points secured by a students in various courses in all semesters and the sum of the total credits of all courses in all the semesters. It is expressed up to  two decimal places.

   

MBA- COURSE STRUCTURE

 

 

 

 

Intrl

 

Extrl

Total

Hrs/

Credits

SEMESTER-I

 

 

 

 

 

 

 

Week

 

1

MBACP

101

Perspectives of Management

 

40

60

100

4

4

2

MBACP

102

Accounting for Management

 

40

60

100

4

4

3

MBACP

103

Business Environment

 

40

60

100

4

4

4

MBACP

104

Managerial Economics

 

40

60

100

4

4

5

MBACP

105

Managerial Communication Skills

 

40

60

100

4

4

6

MBACP

106

OrganisationalBehaviour

 

40

60

100

4

4

7

MBACP

107

Quantitative Techniques for Management

 

40

60

100

4

4

SEMESTER-II

 

 

 

 

 

 

 

 

 

1

MBACP

201

Marketing Management

 

40

60

100

4

4

2

MBACP

202

Financial Management

 

40

60

100

4

4

3

MBACP

203

Human Resource Management

 

40

60

100

4

4

4

MBACP

204

Operations Management

 

40

60

100

4

4

5

MBACP

205

Corporate Legal Framework

 

40

60

100

4

4

6

MBACP

206

Computer Applications in Management

 

40

60

100

4

4

7

MBACP

207

Research Methodology for Management

 

40

60

100

4

4

SEMESTER-III

 

 

 

 

 

 

 

 

 

1

MBACP

301

Entrepreneurship

 

40

60

100

4

4

2

MBACP

302

VUCA management

 

40

60

100

4

4

3

MBACP

303

Operations Research

 

40

60

100

4

4

4

E-I/1

304

Paper-1 from First Elective

 

40

60

100

4

4

5

E-I/2

305

Paper-2 from First Elective

 

40

60

100

4

4

6

E-2/1

304

Paper-1 from Second Elective

 

40

60

100

4

4

7

E-2/2

305

Paper-2 from Second Elective

 

40

60

100

4

4

SEMEST ER -IV

 

 

 

 

 

 

 

 

 

1

MBACP

401

Strategic management

 

40

60

100

4

4

2

E-I/3

402

Paper-3 from First Elective

 

40

60

100

4

4

3

E-I/4

403

Paper-4 from First Elective

 

40

60

100

4

4

4

E-I/5

404

Paper-5 from First Elective

 

40

60

100

4

4

5

E-2/3

402

Paper-3 from Second Elective

 

40

60

100

4

4

6

E-2/4

403

Paper-4 from Second Elective

 

40

60

100

4

4

7

E-2/5

404

Paper-5 from Second  Elective

 

40

60

100

4

4

 

 

 

Project Report

 

 

 

100

 

6

 

 

 

Comprehensive Viva Voce

 

 

 

100

 

4

 

 

 

GRAND  TOTAL

 

 

 

3000

 

 

 

 

MBA- ELECTIVE PAPERS (DUAL SPECIALISATION)

 

SEMESTER-III

 

GROUP-A

 

FINANCIAL MANAGEMENT

MBAFM

304

Financial Markets & Services

MBAFM

305

Security Analysis & Portfolio Management

GROUP-B

 

MARKETING  MANAGEMENT

MBAMM

304

Consumer Behaviour& Customer

 

 

 

 

Relationship Management

MBAMM

305

Services Marketing

GROUP-C

 

HUMAN RESOURCE MANAGEMENT

MBAHRM

304

Industrial Relations

MBAHRM

305

Compensation & Welfare Management

SEMESTER-IV

 

 

GROUP-A

 

FINANCIAL MANAGEMENT

MBAFM

402

Financial Derivatives

 

MBAFM

403

Behavioral finance

MBAFM

404

International Financial Management

 

GROUP-B

 

MARKETING  MANAGEMENT

MBAMM

402

Sales & Distribution Management

MBAMM

403

Advertising and Brand Management

 

MBAMM

404

Retail Marketing  Management

 

GROUP-C

 

HUMAN RESOURCE MANAGEMENT

MBAHRM

402

Performance Management & Counseling

MBAHRM

403

Strategic Human Resources Management

MBAHRM

404

International  Human Resources Management

 

 

 

 

 

 

 

 

 

 


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